{"id":35556,"date":"2025-10-14T14:08:38","date_gmt":"2025-10-14T14:08:38","guid":{"rendered":"https:\/\/grapenordic.com\/phishing-test-or-awareness-training-what-works-best\/"},"modified":"2026-10-04T17:57:53","modified_gmt":"2026-10-04T17:57:53","slug":"phishing-test-or-awareness-training-what-works-best","status":"publish","type":"post","link":"https:\/\/grapenordic.com\/en\/phishing-test-or-awareness-training-what-works-best\/","title":{"rendered":"Phishing test or awareness training? What works best?"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Stands your organization across the street rising phishingthreats, human I at the same time struggling with that get employees to that Roof cyber security serious? You are not alone. Many ITsecurity managers is located sig i a dilemma Between that Drive phishing test and invest i thorough awareness-Training.   <\/p>\n\n<p class=\"wp-block-paragraph\">Research shows that continuous, targeted IT security and awareness training outperforms one-off phishing tests when it comes to behavioral change, reporting culture and security awareness. According to a <a href=\"https:\/\/cyber.fsi.stanford.edu\/io\/news\/new-study-human-error-cybersecurity\">Report from Stanford University<\/a> 88% of data breaches are due to human error, highlighting the need for effective training. But what does this mean for your security strategy? And how can you avoid the negative side effects that many test-based approaches bring?    <\/p>\n\n<p class=\"wp-block-paragraph\">In this article, we review the evidence behind both approaches and give you concrete recommendations to strengthen your organization\u2019s cyber security without creating guilt or stress among employees.<\/p>\n\n<h2 class=\"wp-block-heading\">Why <span class=\"TextRun MacChromeBold SCXW8919637 BCX0\" lang=\"EN-US\" data-contrast=\"none\">phishing test <\/span>alone is not enough <span class=\"EOP SCXW8919637 BCX0\" data-ccp-props=\"{{{wpml_tag_15}}}&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559738&quot;:480,&quot;335559739&quot;:120{{{wpml_tag_16}}}\"> <\/span><\/h2>\n\n<p class=\"wp-block-paragraph\"><span data-contrast=\"auto\">Phishing tests may seem like the obvious solution. They are simple to implement, provide measurable results and seem immediately effective. But research reveals a more complex picture.  <\/span><span data-ccp-props=\"{{{wpml_tag_3}}}&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:240,&quot;335559739&quot;:240{{{wpml_tag_4}}}\"> <\/span><\/p>\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.verizon.com\/business\/resources\/reports\/2023-data-breach-investigations-report-dbir.pdf\">Verizon\u2019s Data Breach Investigations Report (DBIR) <\/a>consistently shows that phishing and pretexting are behind 44% of all social attacks. At the same time, the report highlights user training as a critical security control \u2013 not as a standalone test, but as an integral part of a broader security strategy.<span data-ccp-props=\"{{{wpml_tag_9}}}&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:240,&quot;335559739&quot;:240{{{wpml_tag_10}}}\"> <\/span><\/p>\n\n<p class=\"wp-block-paragraph\"><b><a href=\"https:\/\/www.ncsc.gov.uk\/guidance\/phishing\">UK\u2019s National Cyber Security Center (NCSC)<\/a><\/b> states that phishing simulations should serve as learning tools rather than fear-inducing exams. Their guidance points out that test-based methods without follow-up training often lead to lower reporting rates and a blame culture.<span data-ccp-props=\"{{{wpml_tag_9}}}&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:240,&quot;335559739&quot;:240{{{wpml_tag_10}}}\"> <\/span><\/p>\n\n<h3 class=\"wp-block-heading\"><b><span data-contrast=\"none\">The hidden costs of testing cultures<\/span><\/b><span data-ccp-props=\"{{{wpml_tag_5}}}&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:281,&quot;335559739&quot;:281{{{wpml_tag_6}}}\"> <\/span><\/h3>\n\n<p class=\"wp-block-paragraph\">Improperly implemented phishing tests can do more harm than good. According to a <a href=\"https:\/\/grapenordic.com\/phishing-test-or-awareness-training-what-works-best\/#:~:text=According%20to%20a-,Survey%20from%20Tessian,-43%25%20of%20employees\">Survey from Tessian<\/a> 43% of employees feel stressed or embarrassed when they fail a phishing test. Research documents that this approach can lead to:<span data-ccp-props=\"{{{wpml_tag_11}}}&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:240,&quot;335559739&quot;:240{{{wpml_tag_12}}}\"> <\/span><\/p>\n\n<ul class=\"wp-block-list\">\n<li>Increased stress and anxiety around digital work tasks<span data-ccp-props=\"{{{wpml_tag_7}}}&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:0,&quot;335559739&quot;:0{{{wpml_tag_8}}}\"> <\/span><\/li>\n\n\n\n<li>Lower reporting rate of suspicious activity (Tessian)<span data-ccp-props=\"{{{wpml_tag_11}}}&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:0,&quot;335559739&quot;:0{{{wpml_tag_12}}}\"> <\/span><\/li>\n\n\n\n<li>Resistance to security initiatives in general<span data-ccp-props=\"{{{wpml_tag_7}}}&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:0,&quot;335559739&quot;:0{{{wpml_tag_8}}}\"> <\/span><\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">A <a href=\"https:\/\/academic.oup.com\/cybersecurity\/article\/10\/1\/tyad001\/7085821\">systematic review <\/a>published in the Journal of Cybersecurity concludes that the impact of training critically depends on its design and organizational integration. One-off tests without follow-up learning have limited long-term impact and can lead to uncertainty among employees.<span data-ccp-props=\"{{{wpml_tag_17}}}&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:240,&quot;335559739&quot;:240{{{wpml_tag_18}}}\"> <\/span><\/p>\n\n<h2 class=\"wp-block-heading\">What <span data-contrast=\"auto\">awareness training<\/span> can do better<\/h2>\n\n<p class=\"wp-block-paragraph\"><span data-contrast=\"auto\">Effective awareness training is about more than just recognizing phishing emails. It\u2019s about creating a culture where employees feel equipped and motivated to act appropriately in security situations. <\/span><span data-ccp-props=\"{{{wpml_tag_3}}}&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:240,&quot;335559739&quot;:240{{{wpml_tag_4}}}\"> <\/span><\/p>\n\n<h3 class=\"wp-block-heading\"><b><span data-contrast=\"none\">Broader channel coverage<\/span><\/b><span data-ccp-props=\"{{{wpml_tag_5}}}&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:281,&quot;335559739&quot;:281{{{wpml_tag_6}}}\"> <\/span><\/h3>\n\n<p class=\"wp-block-paragraph\"><span data-contrast=\"auto\">Cyber threats are becoming increasingly sophisticated and come through more channels than just email:<\/span><span data-ccp-props=\"{{{wpml_tag_3}}}&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:240,&quot;335559739&quot;:240{{{wpml_tag_4}}}\"> <\/span><\/p>\n\n<ul class=\"wp-block-list\">\n<li><b>Vishing<\/b> (voice phishing): Phone-based scam calls<span data-ccp-props=\"{{{wpml_tag_7}}}&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:0,&quot;335559739&quot;:0{{{wpml_tag_8}}}\"> <\/span><\/li>\n\n\n\n<li><b>Smishing <\/b>(SMS phishing): Fraud through text messages<span data-ccp-props=\"{{{wpml_tag_7}}}&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:0,&quot;335559739&quot;:0{{{wpml_tag_8}}}\"> <\/span><\/li>\n\n\n\n<li><b>Chat-based phishing:<\/b> Through Teams, Slack or social media<span data-ccp-props=\"{{{wpml_tag_7}}}&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:0,&quot;335559739&quot;:0{{{wpml_tag_8}}}\"> <\/span><\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">According to <a href=\"https:\/\/www.ibm.com\/reports\/threat-intelligence\/\">IBM\u2019s X-Force Threat Intelligence<\/a> Index alternative channels such as SMS and chat are now used in 31% of phishing attempts. An effective IT security training must equip employees to deal with threats across all channels.<span data-ccp-props=\"{{{wpml_tag_15}}}&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:240,&quot;335559739&quot;:240{{{wpml_tag_16}}}\"> <\/span><\/p>\n\n<h3 class=\"wp-block-heading\"><b><span data-contrast=\"none\">Personalized learning delivers results<\/span><\/b><span data-ccp-props=\"{{{wpml_tag_5}}}&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:281,&quot;335559739&quot;:281{{{wpml_tag_6}}}\"> <\/span><\/h3>\n\n<p class=\"wp-block-paragraph\">Personalized training is more effective than generic campaigns. <a href=\"https:\/\/www.research-collection.ethz.ch\/server\/api\/core\/bitstreams\/118b9022-7cc9-4575-bc82-1ac4d17e2d01\/content\">ETH Zurich\u2019s study <\/a>shows that personalized awareness programs reduced employee vulnerability to phishing by 61%. The key is to personalize the training:<span data-ccp-props=\"{{{wpml_tag_11}}}&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:240,&quot;335559739&quot;:240{{{wpml_tag_12}}}\"> <\/span><\/p>\n\n<ul class=\"wp-block-list\">\n<li><span data-contrast=\"auto\">Employee roles and responsibilities<\/span><span data-ccp-props=\"{{{wpml_tag_3}}}&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:0,&quot;335559739&quot;:0{{{wpml_tag_4}}}\"> <\/span><\/li>\n\n\n\n<li><span data-contrast=\"auto\">Previous security incidents in the organization<\/span><span data-ccp-props=\"{{{wpml_tag_3}}}&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:0,&quot;335559739&quot;:0{{{wpml_tag_4}}}\"> <\/span><\/li>\n\n\n\n<li><span data-contrast=\"auto\">Specific threats to the industry<\/span><span data-ccp-props=\"{{{wpml_tag_3}}}&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:0,&quot;335559739&quot;:0{{{wpml_tag_4}}}\"> <\/span><\/li>\n<\/ul>\n\n<h3 class=\"wp-block-heading\"><b><span data-contrast=\"none\">Focus on reporting and escalation<\/span><\/b><span data-ccp-props=\"{{{wpml_tag_5}}}&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:281,&quot;335559739&quot;:281{{{wpml_tag_6}}}\"> <\/span><\/h3>\n\n<p class=\"wp-block-paragraph\">Successful awareness training should promote prompt reporting and proper escalation of suspicious activities. According to a <a href=\"https:\/\/www.forrester.com\/blogs\/five-key-resources-for-cybersecurity-awareness-month\/\">Report from Forrester<\/a> Companies with strong reporting cultures report phishing attacks 37% faster, reducing damage. This requires:<span data-ccp-props=\"{{{wpml_tag_11}}}&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:240,&quot;335559739&quot;:240{{{wpml_tag_12}}}\"> <\/span><\/p>\n\n<ul class=\"wp-block-list\">\n<li><b>Clear procedures<\/b> for what to report and how<span data-ccp-props=\"{{{wpml_tag_7}}}&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:0,&quot;335559739&quot;:0{{{wpml_tag_8}}}\"> <\/span><\/li>\n\n\n\n<li><b>Psychological safety<\/b> so employees dare to report without fear of punishment<span data-ccp-props=\"{{{wpml_tag_7}}}&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:0,&quot;335559739&quot;:0{{{wpml_tag_8}}}\"> <\/span><\/li>\n\n\n\n<li><b>Quick feedback <\/b>That recognizes and rewards correct behavior<span data-ccp-props=\"{{{wpml_tag_7}}}&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:0,&quot;335559739&quot;:0{{{wpml_tag_8}}}\"> <\/span><\/li>\n<\/ul>\n\n<h2 class=\"wp-block-heading\">How to design <span style=\"color: #e96569;\">effective IT security training<\/span><span style=\"color: #e96569;\" data-ccp-props=\"{{{wpml_tag_3}}}&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:299,&quot;335559739&quot;:299{{{wpml_tag_4}}}\"> <\/span><\/h2>\n\n<p class=\"wp-block-paragraph\">Based on research and best practices, we recommend this approach for <b>IT security training<\/b> course design:<span data-ccp-props=\"{{{wpml_tag_9}}}&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:240,&quot;335559739&quot;:240{{{wpml_tag_10}}}\"> <\/span><\/p>\n\n<ol class=\"wp-block-list\">\n<li><h3><b><span data-contrast=\"none\">Start with risk assessment<\/span><\/b><\/h3><\/li>\n<\/ol>\n\n<p class=\"wp-block-paragraph\">Identify the specific threats your organization faces. According to <a href=\"https:\/\/www.pwc.com\/gx\/en\/issues\/cybersecurity\/digital-trust-insights.html\">PwC\u2019s Global Digital Trust Insights <\/a>organizations that base their training on a risk assessment are 2.5 times better at identifying and mitigating threats.<br\/><span data-ccp-props=\"{{{wpml_tag_9}}}&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:240,&quot;335559739&quot;:240{{{wpml_tag_10}}}\"> <\/span><\/p>\n\n<ol start=\"2\" class=\"wp-block-list\">\n<li><h3><b><span data-contrast=\"none\">Build training around scenarios<\/span><\/b><\/h3><\/li>\n<\/ol>\n\n<p class=\"wp-block-paragraph\"><span data-contrast=\"auto\">Use realistic situations that employees can recognize from their daily work. This increases the relevance and applicability of the learning. <\/span><span data-ccp-props=\"{{{wpml_tag_3}}}&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:240,&quot;335559739&quot;:240{{{wpml_tag_4}}}\"> <\/span><\/p>\n\n<ol start=\"3\" class=\"wp-block-list\">\n<li><h3><b><span data-contrast=\"none\">Implement continuous learning<\/span><\/b><\/h3><\/li>\n<\/ol>\n\n<p class=\"wp-block-paragraph\">Training should be an ongoing process. <a href=\"https:\/\/www2.deloitte.com\/us\/en\/insights\/industry\/technology\/cyber-risk-in-advanced-technologies.html\">Deloitte\u2019s report <\/a>shows that companies with monthly awareness initiatives experienced 70% fewer clicks on phishing links compared to those who only trained annually.<span data-ccp-props=\"{{{wpml_tag_13}}}&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:240,&quot;335559739&quot;:240{{{wpml_tag_14}}}\"> <\/span><\/p>\n\n<ol start=\"4\" class=\"wp-block-list\">\n<li><h3><b><span data-contrast=\"none\">Measure the right thing<\/span><\/b><\/h3><\/li>\n<\/ol>\n\n<p class=\"wp-block-paragraph\"><span data-contrast=\"auto\">Instead of focusing on mistakes, measure positive indicators like:<\/span><span data-ccp-props=\"{{{wpml_tag_3}}}&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:240,&quot;335559739&quot;:240{{{wpml_tag_4}}}\"> <\/span><\/p>\n\n<ul class=\"wp-block-list\">\n<li><b>Reporting rate: <\/b>How many suspicious emails are reported?<span data-ccp-props=\"{{{wpml_tag_7}}}&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:0,&quot;335559739&quot;:0{{{wpml_tag_8}}}\"> <\/span><\/li>\n\n\n\n<li><b>Time to report: <\/b>How quickly do employees respond?<span data-ccp-props=\"{{{wpml_tag_7}}}&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:0,&quot;335559739&quot;:0{{{wpml_tag_8}}}\"> <\/span><\/li>\n\n\n\n<li><b>Improvement over time<\/b>: Repeated errors per employee<span data-ccp-props=\"{{{wpml_tag_7}}}&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:0,&quot;335559739&quot;:0{{{wpml_tag_8}}}\"> <\/span><\/li>\n\n\n\n<li><b>Cross-channel coverage<\/b>: Do employees report threats across all threat channels?<span data-ccp-props=\"{{{wpml_tag_7}}}&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:0,&quot;335559739&quot;:0{{{wpml_tag_8}}}\"> <\/span><\/li>\n<\/ul>\n\n<h2 class=\"wp-block-heading\">Take the next step towards <span style=\"color: #e96569;\">better cybersecurity<\/span><\/h2>\n\n<p class=\"wp-block-paragraph\"><span data-contrast=\"auto\">Effective <a href=\"https:\/\/grapenordic.com\/online-kurser\/it-sikkerhed\/\">cybersecurity training <\/a>requires a balanced approach that combines continuous learning with targeted practice. Instead of choosing between phishing tests and awareness training, build a program that integrates both elements constructively. <\/span><span data-ccp-props=\"{{{wpml_tag_5}}}&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:240,&quot;335559739&quot;:240{{{wpml_tag_6}}}\"> <\/span><\/p>\n\n<p class=\"wp-block-paragraph\"><span data-contrast=\"auto\">Remember, IT security is about people, not just technology. By investing in <a href=\"https:\/\/grapenordic.com\/en\/portfolio-en\/it-security-training-course-for-inforevision\/\">meaningful training<\/a> that builds employee confidence and skills, you\u2019re building the strongest line of defense against modern cyber threats. <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Stands your organization across the street rising phishingthreats, human I at the same time struggling with that get employees to that Roof cyber security serious? You are not alone. Many ITsecurity managers is located sig i a dilemma Between that Drive phishing test and invest i thorough awareness-Training. Research shows that continuous, targeted IT security [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":28390,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[43],"tags":[],"class_list":["post-35556","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-e-learning"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.7 (Yoast SEO v28.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Phishing test or awareness training? What works best?<\/title>\n<meta name=\"description\" content=\"Discover why continuous IT security training outperforms phishing tests. 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